Children were a huge focus of the SCBG and campaign. A children's brochure was in high demand and reprinted each year. Photoboard "Sam the Scarecrow" went on tour  to many orchards and engaged families and customers to have pictures taken to share on social media, with huge success. We partnered with "Ag in the Classroom" and created the artwork for a set of six sequence cards " How Do Apples Grow" to accompany The Apple Riddle Book, read by 40 volunteers in public schools. (see: Tuesday Tidbits)

 

A 24 page PowerPoint "How Do Apples Grow" was made available online for schools, daycares, home-schoolers, other organizations and the general public via our website.

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The inside of the children's brochure proved popular, and an 11 x 17  "How Does an Apple Grow" poster was printed and distributed to schools via the Food Service Directors via the CT Department of Education and Food Corp.

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Additional school presentations were done with the assistance of story-teller and instructor Carolyn Stearns, who incorporated stories, interactive games and surveys and distribution of brochures, posters and flash drives with information and media to six grammar and middle schools.

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Our Orchard Passport program and supplying materials can be found on our Marketing Materials Page . Brochures, PowerPoints, and downloadable activities and video were made available on our Kid's Resource Page and a Teachers Resource Page was promoted through social media, collaboration with the CT Department of Education and made available to all of our Industry Partners via email notification or supplied with flash drives.

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